PR DIPLOMA - INTERNAL COMMUNICATION DIPLOMA, CIPR UK

PR DIPLOMA, CIPR UK

The CIPR Diploma is the most prestigious and globally recognized professional qualification in Public Relations offered by The Chartered Institute of Public Relations (CIPR) – UK. The program is for the experienced professionals and it is taught and assessed at postgraduate level.

This course takes in an in-depth look at PR as an integral part of successful business practice. Topics include: PR as a management function; theoretical approaches; reputation management; corporate responsibility and stakeholder theory; issues and crisis management; PR planning.

You will acquire strategic theories, tools and techniques to improve your PR decision-making and effectiveness.

INTERNAL COMMUNICATION DIPLOMA, CIPR UK

The course is for experienced internal communication or PR professionals who want to develop their strategic internal communication and management skills. You will focus on core topics such as: analysing organisational culture; audit methodologies and application; change management theory; using research to inform and help develop internal communication strategies; moving from one-way communications to engagement; psychology of communication and; the role and function of intranets.

Holders of the CIPR Internal Communication Diploma who wish to go on to study the CIPR Diploma in Public Relations will be granted an exemption from the third unit/assessment and the course fees will be reduced accordingly. Contact the CIPR qualifications team for further details.